Recently opened outside of Washington DC in woodbridge, virgina, ‘bluberi’ is a frozen yogurt shop designed by french-born tokyo-based architect Emmanuelle Moureaux.

The health-conscious brand wanted a delicious, fun and healthy theme to create a memorable impression upon customers, supporting the company’s future expansion plans. A large-scale graphic depicting a blueberry shrub decorated with juicy, brightly-hued berries stretch across the wall. the motif is scaled down and used as the logo for the website, cards and promotional materials.